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The Enthusem Blog

Latest in offline to online marketing solutions, lead generation & sales.

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Offline Marketing | Direct Mail

Fact Checked: 4 Common Misconceptions About Direct Mail

By: Angela Medlar
May 18th, 2017

If your day is like any other person you’re swamped – swamped with work, your endless daily to do’s, and the million other tasks you need to get done in your personal life. If life can be a whirlwind for you, it can sure be the same for the rest of us. So how do you get someone to stop, take a moment, and absorb a message they weren’t planning to experience?

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Automation | Integrations | Offline Marketing | Online Marketing

How To Boost Your Marketing ROI Through Automated Direct Mail

By: Mac McAvoy
May 11th, 2017

There are more than three billion people using the internet each day, so as you can imagine the digital marketing competition is strong. In order to succeed, you must be creatively thinking outside of the box. An out-of-the-box strategy that most companies haven’t adopted yet is combining automated direct mail with digital marketing to optimize its efforts. Combining digital and real-world tangible assets allows you to standout in the noise. Create exposure to your business that goes beyond the internet while developing a remarkable experience for potential clients.

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Human to Human Personalization Whitepaper

Human to Human Personalization Whitepaper

Understand how an offline to online, hyper-personalization can be used, at scale and as part of an overall marketing strategy.

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Sales | Offline Marketing | Online Marketing

Integrate Your Offline & Online Marketing to Boost Leads & Sales

By: Angela Medlar
May 5th, 2017

So you have your product or service, and you want to market it to the world. You have a website. You’re on the popular social media platforms – Facebook, Linkedin and others. And you post on your blog regularly. With 47% of the world on the internet – that’s 3.5 billion people surfing the web – conceivably, your company should be reaching all of the right people. But that’s a faulty assumption.

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