Personalization At Scale, Offline to Online Marketing, Programmatic direct mail, automated direct mail, marketing automation, marketing technology, hyper personalized direct mail, 2017 direct mail solutions, 2017 direct mail strategies, 2017 direct mail tactics, direct mail hubspot, direct mail sharpspring, direct mail salesforce, direct mail marketo, online direct mail , tigger based direct mail, direct mail in workflows, personalized marketing automation, lead gen technology, 2017 sales tools, direct mail to online, offline to online marketing, lead generation

The Enthusem Blog

Latest in offline to online marketing solutions, lead generation & sales.

Blog Feature

Automation | Integrations | Product Updates

Enthusem Integrates with Zapier to Trigger Direct Mail from 750+ Apps

By: Angela Medlar
June 1st, 2017

Enthusem Releases Integration with Zapier to Enable Trigger-Based Direct Mail from 750+ Apps Integration Makes it Easy to Execute Trigger-Based, Offline-to-Online Marketing Strategies from 750+ Apps.

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Automation | Integrations | Offline Marketing | Online Marketing

How To Boost Your Marketing ROI Through Automated Direct Mail

By: Mac McAvoy
May 11th, 2017

There are more than three billion people using the internet each day, so as you can imagine the digital marketing competition is strong. In order to succeed, you must be creatively thinking outside of the box. An out-of-the-box strategy that most companies haven’t adopted yet is combining automated direct mail with digital marketing to optimize its efforts. Combining digital and real-world tangible assets allows you to standout in the noise. Create exposure to your business that goes beyond the internet while developing a remarkable experience for potential clients.

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Human to Human Personalization Whitepaper

Human to Human Personalization Whitepaper

Understand how an offline to online, hyper-personalization can be used, at scale and as part of an overall marketing strategy.

Blog Feature

Automation | Product Updates

Enthusem is making phones RING!

By: Angela Medlar
March 29th, 2017

Tracking response has been an important feature of Enthusem from the beginning but it’s been limited just to a recipient’s offline to online activity. We’ve been leaving out an entire segment of the world that actually likes to pick up the phone and call YOU…and those might even be the most qualified leads of them all!

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Automation | Marketing | Integrations

SharpSpring and Enthusem Integration Help Marketers Automate and Track Direct Mail-to-Digital Campaigns

By: Angela Medlar
March 7th, 2017

Integration Makes it Easy to Execute Cohesive Offline-to-Online Marketing Strategies Based on Buyer Intent

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Automation | News | Marketing | Integrations

Hyper-personalized direct mail software becomes a certified HubSpot Connect Partner in just two weeks

By: Angela Medlar
February 28th, 2017

Tampa, Fla— Feb. 28, 2017 — Enthusem has announced that its offline-to-online marketing software has completed its HubSpot certification process and is now a certified HubSpot Connect Partner, just two weeks after being invited into the HubSpot Beta Integrator Program. Angela Medlar, Enthusem director of technology, said, “The demand for direct mail, personalized at scale and automated from HubSpot, has been so high and our integration is so easy to set up that we graduated to the certified [HubSpot] Connect Program much faster than we expected.” The qualifications for the HubSpot Connect Program include 50 mutual customers connected to the integration, signifying a need for the integration, and survey results from those customers, showing that the integration is valuable and easy to use.

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Automation | Marketing | Sales

The Industrial Revolution of Sales — How Marketing and Sales Technology Will Squeeze the Job Pool for Sales Professionals

By: Mac McAvoy
January 31st, 2017

The Industrial Revolution was a time of scale without sacrificing quality. But with the “Industrial Revolution of Sales,” it’s quickly becoming about how to scale without sacrificing personal relationships.

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