The Enthusem Blog
Latest in offline to online marketing solutions, lead generation & sales.
Tracking response has been an important feature of Enthusem from the beginning but it’s been limited just to a recipient’s offline to online activity. We’ve been leaving out an entire segment of the world that actually likes to pick up the phone and call YOU…and those might even be the most qualified leads of them all!
Integration Makes it Easy to Execute Cohesive Offline-to-Online Marketing Strategies Based on Buyer Intent
Understand how an offline to online, hyper-personalization can be used, at scale and as part of an overall marketing strategy.
Tampa, Fla— Feb. 28, 2017 — Enthusem has announced that its offline-to-online marketing software has completed its HubSpot certification process and is now a certified HubSpot Connect Partner, just two weeks after being invited into the HubSpot Beta Integrator Program. Angela Medlar, Enthusem director of technology, said, “The demand for direct mail, personalized at scale and automated from HubSpot, has been so high and our integration is so easy to set up that we graduated to the certified [HubSpot] Connect Program much faster than we expected.” The qualifications for the HubSpot Connect Program include 50 mutual customers connected to the integration, signifying a need for the integration, and survey results from those customers, showing that the integration is valuable and easy to use.
The Industrial Revolution was a time of scale without sacrificing quality. But with the “Industrial Revolution of Sales,” it’s quickly becoming about how to scale without sacrificing personal relationships.
TAMPA, FLORIDA (PRWEB) MARCH 09, 2016