Redesign your website or landing pages in days!
Since we launched Enthusem in 2009 one of the most common requests we’ve had is for help designing websites, mini-sites and landing pages. Of course it makes sense since Enthusem is driving your best prospects online, but before we couldn't help...NOW we can!
Through a new partnership we are testing an exciting new service that can help you redesign your website or create mini-sites and landing pages for your marketing campaigns in a matter of days for an extremely affordable price.
Considering a website redesign? Watch this video!
Exciting new reporting upgrades now available!
If you've looked at your mailing history recently you may have noticed there's a lot more data available! We've updated the entire mailing history area of Enthusem to include response information by user, month and year so you can see exactly what's performing and what could use a little help.
This video will walk you through the new features and show you exactly how to use them to make sure you're getting the most of our your Enthusem account. Watch the video now, then view your mailing history to see it for yourself!
Enthusem has a new look and a lot more to come in 2011!
You may have noticed that Enthusem is sporting a slightly new look this month. Well, that's just the beginning. Stay tuned for a whole bunch of updates coming your way.
You can check out the new site at enthusem.com and be sure to watch the home page video - we'd love to hear you comments on it!
Our social pages have received a facelift too! Check them out and connect with us!
Visit the new Enthusem.com!
P.S. Be sure to keep your eye out...more exciting changes are coming soon!
QR Codes on Printed Enthusem Mailers
You might already know what QR codes are but in case you don't, I'll tell you a little about them. QR codes were actually created back in 1994 as a way to allow the contents of the code to be decoded at a high speed (QR stands for Quick Response). Back then, the codes were used for tracking parts in vehicle manufacturing but today you'll see them just about everywhere...magazines, business cards, tradeshows and direct mail.
So how does it work? Well, it's easy! You can use any number of free QR code generators on the web to create one. You type in the URL, text, phone number or message you want the recipient to see when they translate it. And how do they do that? Well, you have to have a smartphone with a QR code app. Simply snap a picture of the QR code and it will translate the code into the message you're supposed to see. Pretty cool huh?
Well, we've made it even cooler. In fact, we've done something we haven't seen yet...QR codes on printed personal mail. And we make it very easy to do. In fact, you just have to check a box in your Enthusem account to tell us that you want QR codes printed on your mailers and we make it happen (go to Dashboard>Manage Templates and check the box at the bottom next to QR codes). We generate the QR code for you, automatically based on the attachment you select (this could be a PDF, image, website, etc) and print it on the inside top panel of your card, right underneath the pickup code - so the recipient can respond either way.
Even better...the QR codes are trackable, just like the pickup code. So when the code is scanned, you'll get an alert email letting you know. As of right now there is no extra cost to use the QR codes, we just thought it was a cool addition to the Enthusem card!
Get Enthusem for your Blackberry
Get the Enthusem Blackberry Client
Today Absolute Mobile Solutions launched their Enthusem Blackberry client in the Blackberry store. You can download it free from the Blackberry store. Please let us know what you think!
Absolute Mobile Solutions’ Enthusem Blackberry App selected as a Semi-Finalist in AT&T Open Call for Apps
Absolute Mobile Solutions’ Blackberry Application selected as a Semi-Finalist in AT&T Open Call for Apps
Tampa, Florida – Absolute Mobile Solutions LLC and Prospect Smarter Inc., jointly announced today the launch of the Enthusem Mobile Blackberry Application, the latest refinement of the online system which makes personal direct mail and response available for the first time to sales professionals and individuals. Both companies are pleased to announce that the Blackberry Application has been selected as a Finalist in the AT&T Open Call for Apps as part of the CTIA 2010 Wireless Show in Las Vegas Nevada. Finalists will present on March 23rd, at the CTIA Show.
Enthusem allows any individual to create and mail a printed, full-color direct mail piece in an envelope with their personal message inside. Enthusem mailers also have online attachments that are created by the sender of the card and are hosted for free at Enthusem. An online attachment, much like an attachment to an email, is a file that is viewable when the recipient of the mailer enters a simple 5-digit code at the Enthusem.com website or at any other designated landing page. The sender then receives an instant email notification alerting them that their recipient has viewed the file attachment, completing the process. Online attachments can be anything: photos, videos, a resume or a link to an existing web page. Enthusem cards regularly achieve response rates averaging 17% or more.
And now, with Absolute Mobile’s Blackberry application, Enthusem has gone mobile!
Because Enthusem mailers contain a one-to-one, personal message the mailers are printed one-at-a-time and mailed each day in a premium vellum envelope with first class postage speeding them along. There is no sign-up fee or monthly subscription to use Enthusem. Users simply create an account and pay for mailers as they send them via the purchase of account credits.
Absolute Mobile Solutions’ President Alfred Goldberg states that:
This is a prestigious event and we are thrilled to be selected by AT&T for this challenge. Enthusem’s flexible and well-documented API helped us bring Enthusem to the most widely used Smartphone platform in North America in a very short time. Android and Symbian applications are currently being tested.
Co-Founder and CEO Steve Tingiris says:
The Blackberry application is astonishingly easy to use and makes Enthusem accessible on the go. The file attachments, hosting, data capture and address management features taken all together deliver a high value. The per-piece price makes sense for all potential users and the Enthusem pickup code is easier to use than cumbersome personal URL addresses. We have had a lot of fun interacting with our user community and adding in the features they want. This Blackberry application is just one step in our growth, serving the business market and the sales professional.
About Absolute Mobile Solutions, LLC
Absolute Mobile Solutions has been providing high quality mobile applications to clients worldwide for over ten years, and truly believes that mobile is the greatest communication and information medium of our time. Originally targeting the Palm handhelds in the late 1990’s, Absolute Mobile Solutions, has experience on all major mobile platforms including, iPhone, RIM’s Blackberry OS, Android, Windows Mobile, Palm® webOS™, Symbian S60, and BREW.
For more information contact:
Alfred Goldberg
Phone: (888) 908-6862
E-mail: agoldberg@absoluteitsolutions.com
About Prospect Smarter Inc.
Prospect Smarter has been using Variable Data and SaaS technology since 1998, bringing together online and offline experience to engage prospects and customers with precision and grace. Prospect Smarter offers Campaign Design and Hosting, Software Design, Variable Data Printing, Personalized Mail, Purls, Campaign Tracking, and Measurement.
The Enthusem founders are dedicated to instigating the growth of printed communications and to advancing the marriage of print and the Web 2.0 world in practical and accessible ways. We believe that to be truly personal, one-to-one direct mail should be created one-at-a-time by a caring sender – by an author who knows just what to say.
For more information contact:
Angela Medlar
Phone: (813) 254-5454
E-mail: angela@prospectsmarter.com
All trademarks mentioned in this document are the property of their respective owners.
Enthusem.com Debuts at DEMOfall 09: Connecting Printed Greeting Cards to the Web
September 22, 2009, San Diego, CA – Today, Prospect Smarter, Inc. will be unveiling the release version of their breakthrough web application enthusem.com at the prestigious DEMOfall 09 conference in San Diego, CA. Enthusem.com, which has attracted thousands of users during its beta release, makes it fast and easy to send REAL printed greeting cards that seamlessly integrate online content.
The most recent release also provides a public API that makes it simple for any Internet-connected application to send printed postal mail that ties in Web content. The API is attracting software developers who are extending the possibilities for sending printed postal mail from the Web, desktop applications and mobile devices.
DEMOfall 09, an invitation-only event, has consistently been a forum to showcase new software applications with strong commercial potential. Among the current stars that have come out of DEMO are: TiVo, Salesforce.com and E*Trade.
Chris Shipley, Executive Producer of the DEMO Conferences stated, “I received one of Enthusem’s beautiful printed greeting cards in the mail from company CEO Steve Tingiris. His message stood out from the hundreds of messages that I get each day, and I easily connected with the fun personality of the company and with Steve’s own vision for connecting real postal mail to today’s online world. That simple greeting card convinced me that Enthusem should be at DEMO. Like any breakthrough idea, Enthusem combines familiar elements in one place to make it easy for consumers. Enthusem will be a hit with our attendees.”
Enthusem cards contain a personal message and image, so the cards are printed one-at-a-time and mailed every business day that the postal service operates. The printed greeting cards are mailed in a premium vellum envelope with first class postage speeding them along to just about any place in the world. There is no sign-up fee or monthly subscription for personal enthusem accounts. Users simply create an account at www.enthusem.com and pay for cards as they send them or purchase credits in bulk at a discounted rate.
Haneke Design is using the API to build the first iPhone app that will send printed greeting cards with online attachments, “We’re extremely impressed with how easy the enthusem API was to work with. We completed our iPhone app a month ahead of schedule and it should be available in the AppStore shortly,” says Jody Haneke, President of Haneke Design.
Box.net also used the Enthusem API with their OpenBox platform to allow their users to create printed greeting cards from the images in their Box.net accounts. "The goal of our OpenBox platform is to leverage third-party services that let our users do more with the content they store on Box. Providing access to enthusem's on-demand greeting card service allows the 50,000 businesses that use Box.net to leverage their creative assets to connect with customers, prospects and partners in a more individualized way," said Karen Appleton, vice president of business development at Box.net. Enthusem’s fully-documented API can be found at developer.enthusem.com.
Founder and CEO Steve Tingiris says:
“Getting someone’s attention these days is no easy thing, especially with crowded email inboxes and spam filters. At enthusem we’re changing that. We’ve been hard at work, re-inventing the printed greeting card to blend the best of what online and print media have to offer because, all too often, electronic messages get lost in the crowd or aren’t personal enough, and sending postal mail the old way is just plain inconvenient and out of step with how we communicate today. We have had a lot of fun interacting with our user community and adding in the features they want, while staying true to our core principles of simplicity.” Tingiris continues, “Our new public API is a set of simple XML web services that are as easy for software developers to use as the website is for end users. This means that any Internet connected application can easily send printed postal mail that seamlessly integrates web content. This opens up thousands of opportunities for us to scale the company in partnership with other consumer web applications, CRM systems, non-profits and companies who want to increase response rates and communicate in a fresh way.”
About Prospect Smarter Inc.
Prospect Smarter develops software to help businesses and sales professionals stand out and sell more. Since 1998 Prospect Smarter has developed dozens of custom and commercial software systems to automate measure and maximize marketing and sales effectiveness. Prospect Smarter’s most recent project is enthusem.com which allows user to send printed greeting cards from the Web that are extended with online content; blending the best of what digital and print media offer. To learn more visit www.enthusem.com
For more information contact: Angela Medlar Phone: (800) 709-1755 E-mail: support@enthusem.com
About DEMO:
Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies. For more information, visit www.demo.com.
Podcast: Enthusem CEO Featured on Gravity Free Radio
8/18/09: Steve Tingiris of Enthusem.com talks about turning the sales funnel “upside-down”
Our first guest of the morning was Steve Tingiris of an innovative startup enthusem.com which allows users to create, personalize and send customized printed greeting cards to their contacts. The enthusem.com tools even provide the means for users to provide an online attachment for each printed greeting card and track the number of times it’s accessed. But the most remarkable thing about what Enthusem does isn’t in the tools themselves, it’s in how they can be incoporated into an effective selling strategy.
Steve talked about how the traditional model of a “sales funnel”, where businesses market to a large market segment and then filter down to the prospects most interested, is an outdated approach to small business marketing. He instead recommends turning the funnel “upside-down” by focusing energy on a very few targeted outstanding prospects. We definitely recommend checking out enthusem.com and all you Twitter geeks out there should check out the innovative social media applications of their program.
Enthusem fan page on Facebook launched
Become a fan of Enthusem on our facebook page and learn about what's going on at Enthusem!
Enthusem given 5 stars by AppVida
AppVita, "Discovers web apps that just make life easier" and today they discovered Enthusem! We were very excited to see that we received 5 stars.
"On the front page of the Enthusem site is the claim “greeting cards reinvented.” That’s a tall claim, especially with so many e-card sites available on the web. But Enthusem is not a traditional web-based greeting card site, where you send a greeting card to someone’s email address. Instead, Enthusem is a web-based app that sends physical greeting cards to a person’s postal mail address."